SONY - JUMBO MOE

21/01/2026

Available Now at Jumbo Electronics Mall of the Emirates

Hybrid Full-frame, Redefined. ​

The new Alpha 7 V features an evolved 33.0MP full-frame partially stacked image sensor with up to 16 stops of dynamic range for unprecedented image quality.​

The new AI-integrated processing engine enables precision and speed through advanced AI-based subject recognition with 30 fps blackout-free continuous shooting. Additionally, the Pre-capture feature ensures that precious moments are not missed.​

The camera also features internal 4K recording at up to 120p, making it possible to produce up to 5x slow motion video with revealing 4K resolution.​

The Alpha 7 V is a camera made for every purpose and every shot.​
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03/12/2025

02/12/2025

Experience the evolution of the 5th generation of Alpha 7 series.
With the new 33MP full-frame Exmor RS™ CMOS sensor and advanced BIONZ XR2™ engine with integrated AI processing unit, Alpha 7 V achieves a dramatic leap in speed and AI based subject recognition—enabling blackout-free 30 fps shooting and precise real-time autofocus. A dramatically evolved basic model, for everyone.

For more details, please visit the URL: https://www.sony-mea.com/en/electronics/interchangeable-lens-cameras/ilce-7m5

The 5th generation of Sony’s α7 series features an evolved image sensor and processing engine, advanced AI subject recognition, blackout-free continuous shoo...

17/10/2025

We are proud to announce that these Sony products have been honoured with prestigious awards from the Expert Imaging and Sound Association (EISA) for the Year 2025-2026.

• Alpha 1 II
• FE 50-150mm F2 GM
• FE 28-70mm F2 GM
• FE 85mm F1.4 GM II
• FE 16mm F1.8 G

17/08/2025

EISA AWARDS PHOTOGRAPHY 2025-2026

25/06/2025

Cinematic doesn’t need a big crew—or a big budget.

Meet the Sony FX2: a compact full-frame camera designed for solo creators with big-screen ambitions.

📸 33MP full-frame sensor
🎨 10-bit 4:2:2 recording
🌄 15+ stops of dynamic range
🎥 16-bit RAW output
📱 Vertical or horizontal shooting

Whether you're running a multi-cam setup, shooting solo on the go, or grading in post, the FX2 gives you the freedom to create your way—without compromise.

Jumbo Electronics Mall of the Emirates

23/06/2025

Five of our products have recently been recognised as some of the best in the industry by Technical Image Press Association (TIPA) and iF Design in 2025. Tap and find out more about the Alpha 1 II, Alpha 9 III, FE 28-70mm F2 GM, FE 85mm F1.4 GM II, and FE 400-800mm F6.3-8 G OSS.



Available now @ Jumbo Electronics Mall of the Emirates

28/05/2025

18/05/2025

Sony's FE 16-25mm F2.8 G and FE 24-50mm F2.8 G – a pair of bright and light zooms for double the adventure.​
Each G lens is designed to deliver outstanding G Lens resolution and bokeh with a constant F2.8 maximum aperture while covering a versatile range of focal length from ultra-wide-angle to standard, to suit your every need. The remarkably compact and lightweight design also makes it the perfect companion for your everyday adventures.​
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Visit Jumbo Electronics Mall of the Emirates
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10/05/2025

Available now @ Jumbo Electronics Mall of the Emirates

04/04/2025