02/09/2026
A year ago we filmed a gala for the No Taps Foundation and did nothing with the footage.
We honestly just didn’t know what the story was.
This week we went back into it and realised it wasn’t hiding a story, more so a question.
How do you get people who will never live inside a situation to genuinely care about it?
The whole exercise becomes building a bridge between two worlds that will most likely never meet.
Two realities, happening at the same time, that were never going to cross paths on their own.
Allan flew in from Nairobi carrying an actual 20L jerrycan, the same ones kids as young as 6 or 7 fill & carry back home.
He didn’t want people looking at it.
He wanted them holding it.
You can’t really transplant an experience. You can describe it, film it, put a jerrycan in someone’s hand, but the felt reality of that walk isn’t transferable.
What actually crosses the bridge isn’t the experience.
It’s the weight.
The choice to keep the other life in your head after you leave the room.
That’s what Allan’s doing with the jerrycan. That’s what Janice is doing with the foundation.
And in a smaller way, sitting on this footage for a year, that’s what we’re trying to figure out too.
A year later, we still don’t have the answer. But we’ve got the question now, which is more than we had before.