08/03/2026
You’ve probably heard of repurposing content, but I want to give you some specific examples…
You’re the only one who’s going to see every single piece of content you put out.
Please don’t be afraid to repeat yourself in a new creative way.
If a certain story resonates with people, turn it into another piece of content.
You can take the transcript from a talking head video and put it over broll, or turn it into a carousel.
A SCRIPT is written before you record. It’s the plan you write down to guide what you are going to say on camera.
A TRANSCRIPT is what you actually said. It’s written after you record. It is the exact, word for word text of what was actually said during the video, generated from the audio file.
I save my transcripts and send my clients their transcripts because they are valuables marketing assets.