20/06/2026
Almost a year ago hired me for an exciting project aiming to shed light on typically invisible roles of the tech department, showcasing its highest importance in the company.
My task was to illustrate the 'behind the scenes', which to an outsider remains too intangible to describe with words.
Through quite a difficult and complex process of understanding the roles of every individual involved, yet also to present a particular project: Les Extraordinaires (in short words: app allowing personalization of chosen LV product). I have been challenged in many ways to find the best visual solution.
How does one combine luxury aesthetics with playfulness and less serious style of illustrations... By testing different Art Directions and photoshoot with magnificent LV photographer , we came up with extraordinary portraits.
I'm glad we could highlight the contribution of people, who usually stay unnoticed yet play such a vital role in the company's operations.
Hope you like the final result!
I'm extremely grateful for Louis Vuitton's trust , especially taking into consideration the fact of being chosen out of numerous artists...when I was literally 9 months pregnant.
Not to mention the LV team made sure that I feel super comfortable in this situation!
Thank you Everyone for the amazing collaboration!
Full story coming soon!
Renaud JULIAN • photography
Ewa Mos • illustration and Art Direction
Alexandra Whitton • Employer Branding Manager at Louis Vuitton
Serena Maréchal-Weiss • Communications at LV
Lauriane Guillard • Production Manager
Sonia Vieira • Tech Transformation and Change Management Director at LV
featured:
Iassen V. • Program Leader on the Les Extraordinaires project
Diana Hodeir • Retail Tech Project Lead, who crafted the personalization experience, helping clients’ wishlists and dreams become tangible visualizations
Frederic JULIENNE • Head of Industrial Supply Chain IS team who perfected the partnership between tech and industrial teams for Les Extraordinaires!
Soizic Vangrevelynghe • Head of Enterprise Data Solutions
Harsha Gopalakrishna • Designer of Tech Experience on the Les Extraordinaires project