eRA.©

19/07/2025

FW 25 Lacoste « the invitation »

06/07/2025

Tennis statement
kolotouros


FW24

06/07/2025

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06/07/2025

28/11/2023

Digging into the Lacoste archives we found this unique silhouette that was back then called the “portofino”.The name says it all, summer vibes, colors coupled with an effortless lifestyle. The baseshot brings you back to your best summer memories.

28/02/2023

Tennis legacy with the G80 club

21/02/2023

We are on a great journey with and the L003 neo 🐊🎾🔥

19/02/2023

🐊

18/02/2023

From being one of the most polarizing football World Cup pack to a sold out reedition 10 years later.

the F50 adizero was the lightest football boot on earth It felt intuitive to start with a simple feather. it then became a pattern that reinvented itself through speed. I can’t tell how many times I had to redraw that pattern to achieve this 50/50 percentage of black/white.

The color story was a tribute to football on TV before color existed. The iconic football ball and home/away jerseys share that black/white logic.

11/02/2023

Old from far but far from old. The G80 club reinterprets the codes of a classic tennis sport performance shoe from lacoste. Digging that gem in the archives and staying true to its spirit was our ambition. keeping the textures of tennis, the perfect weight and a nostalgic technicality. Elevated hand feel and attention to details are signing off the G80 club.

10/02/2023

Difficult choices. L003neo vs L003active runway