SLR Magic

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Inspired by a passion for optics, SLR Magic is a boutique family owned business in Hong Kong that manufactures lenses and accessories for cinematography and photography.

13/03/2026

Pairs with Fujifilm’s renowned color science to create a distinctive cinematic look.

12/03/2026

CINE lenses not only capture films but also serve as a tool for photographers to document precious moments. Through classic vintage and warm color grading, they enhance your aesthetic appreciation of photography, allowing each frame to emit unique emotions and stories, evoking memories and resonance in the audience.
Learn more at :
https://www.slrmagic.com/microprime-50mmt1-4

12/03/2026

Opting for compactness instead of bulk and weight, the SLR Magic APS-C MicroPrime is designed for APS-C sensors and comes with a Sony E-mount. Perfect for 4K production, all lenses in the MicroPrime Cine series share a uniform size and weight, along with standardized lens gear positions, facilitating quick lens swaps and simplified re-balancing when transitioning lenses on a gimbal.
Learn more at :
https://www.slrmagic.com/product-page/slr-magic-microprime-cine-sony-aps-c-e-mount-lens-kit-set

The audience can easily approach the subject and clearly feel the emotions and ideas expressed by the author. The 42mm (...
09/03/2026

The audience can easily approach the subject and clearly feel the emotions and ideas expressed by the author. The 42mm (35mm equivalent) focal length, resembling the human eye’s perspective, enhances the intuitiveness of storytelling and composition. This intimacy allows viewers to feel as if they are present, deepening their understanding of the work‘s meaning.
Learn more at :
https://www.slrmagic.com/microprime-cine-series

Featuring a 2x horizontal squeeze, these lenses achieve a cinematic 2.66:1 aspect ratio when used on a 4:3 sensor. Desig...
06/03/2026

Featuring a 2x horizontal squeeze, these lenses achieve a cinematic 2.66:1 aspect ratio when used on a 4:3 sensor. Designed with MFT mounts for cameras equipped with Four Thirds-sized sensors, these lenses enable capturing images in a wider aspect ratio without compromising image quality through cropping.
Learn more at :
https://www.slrmagic.com/2x-anamorphotcine

The SLR Magic CINE 18mm f/2.8 Lens is a versatile option for photographers and cinematographers needing an ultra-wide fi...
03/03/2026

The SLR Magic CINE 18mm f/2.8 Lens is a versatile option for photographers and cinematographers needing an ultra-wide field of view, whether capturing tight spaces, expansive landscapes, or other scenarios requiring a broad perspective. Its fully mechanical design is known for its durability, lightweight build, and dependable performance, making it suitable for various shooting conditions.

The 21mm focal length offers a wide-angle perspective, ideal for capturing landscapes, architecture, and dynamic visual ...
02/03/2026

The 21mm focal length offers a wide-angle perspective, ideal for capturing landscapes, architecture, and dynamic visual storytelling on Sony cameras. This lens is engineered to deliver sharp, vintage and detailed images, complemented by a pleasing bokeh effect that creates natural-looking out-of-focus highlights. Its optical design aims to provide high-quality imagery suitable for professional cinematography and photography needs.

Opting for compactness instead of bulk and weight, the SLR Magic APS-C MicroPrime is designed for APS-C sensors and come...
27/02/2026

Opting for compactness instead of bulk and weight, the SLR Magic APS-C MicroPrime is designed for APS-C sensors and comes with a Sony E-mount. Perfect for 4K production, all lenses in the MicroPrime Cine series share a uniform size and weight, along with standardized lens gear positions, facilitating quick lens swaps and simplified re-balancing when transitioning lenses on a gimbal.
Learn more at :
https://www.slrmagic.com/microprime-cine-series

Opting for a compact size rather than bulk and weight, the SLR Magic MicroPrime CINE Lens is designed for APS-C sensors ...
25/02/2026

Opting for a compact size rather than bulk and weight, the SLR Magic MicroPrime CINE Lens is designed for APS-C sensors and incorporates a Fujifilm X-mount. Ideal for 4K production, each lens in the MicroPrime Cine series maintains a uniform size and weight profile, along with standardized lens gear positions for quick lens swaps and simplified re-balancing when switching lenses on a gimbal.
Learn more at :
https://www.slrmagic.com/microprime-cine-series

The SLR Magic anamorphic prime lens set includes 35mm, 50mm, and 70mm lenses. They provide a 1.33x horizontal squeeze fo...
24/02/2026

The SLR Magic anamorphic prime lens set includes 35mm, 50mm, and 70mm lenses. They provide a 1.33x horizontal squeeze for a 2.35:1 aspect ratio on a 16:9 sensor. Featuring a PL mount, these lenses have an integrated mask for flaring effects similar to 2x anamorphic lenses. The set also includes a sturdy hard case for easy storage and transport.
Learn more at :
https://www.slrmagic.com/133xanamorphotcine

The SLR Magic MicroPrime 75mm boasts captivating bokeh and natural transitions, offering excellent three-dimensionality ...
23/02/2026

The SLR Magic MicroPrime 75mm boasts captivating bokeh and natural transitions, offering excellent three-dimensionality and depth when capturing subjects. In terms of sharpness, the MicroPrime 75mm consistently delivers elegant, soft images rich in detail. Unlike other brands, SLR Magic does not pursue excessive sharpness; instead, it emphasizes friendly, gentle lines and detailed image rendering, which is particularly pronounced in its mid to long focal length lenses.
Learn more at :
https://www.slrmagic.com/microprime-75mmt1-5

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+13106918682

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