Catherine Claire Creative

10/20/2026

The more AI-generated content I see, the more I appreciate the real thing.

Don't get me wrong, AI absolutely has its place in marketing. But as our feeds become increasingly filled with perfectly polished, AI-generated imagery, I think original photography and content creation will only become more valuable.

Especially in hospitality.

When travelers are investing in an experience, they want to see what they're actually getting. The real spaces, the real people, and the little moments that make a destination worth visiting.

There's something to be said for content that requires someone to actually be there, experience it, and capture it.

Maybe “human-made” really is becoming its own form of luxury.

09/08/2026

Did you know I also offer on-property content shoots?

I partner with hospitality brands to build fresh, social-first content libraries designed specifically for how travelers discover and experience brands online. From DSLR lifestyle photography to iPhone photo and video content for Reels, TikTok, Stories, and organic social, every shoot is approached with both strategy and storytelling in mind.

Think: cocktails by the pool, room service in bed, dinner at the restaurant, mornings on the balcony, and the little details that make someone picture themselves there.

Because architectural photography sells the space. Social-first content sells the stay.

Content shoots can be booked as standalone projects or built into ongoing social media management partnerships, with destination travel available.

Ready to refresh your hotel’s content library? Send me a DM to view my hospitality photography portfolio or inquire about an upcoming shoot.

08/28/2026

We're thrilled to be partnering with , a luxury travel advisor specializing in thoughtfully curated experiences and unforgettable destinations around the world.

We'll be supporting her brand through social media strategy, content, and storytelling designed to bring the art of travel to life.

Dreaming of where to go next? Follow along at for plenty of inspiration.

08/14/2026

New client alert! ✨ I’m thrilled to officially share that I’ve added AvantStay to the Catherine Claire Creative client roster. AvantStay is a hospitality brand known for its design-forward luxury vacation homes and group stays in destinations across the country.

I’ve loved partnering with their marketing team on organic social strategy, content planning, copywriting, trends, and day-to-day ex*****on. So grateful to continue growing my client roster with brands in the hospitality and travel space! 🤍

08/06/2026

08/06/2026

New client alert ✨

I’m thrilled to share that Catherine Claire Creative has partnered with ahead of the resort’s highly anticipated opening this fall.

In collaboration with the team, I’ll be leading social media management and influencer partnerships as prepares to debut its first property in the Americas.

There’s something especially exciting about building a luxury hospitality brand from the ground up. From defining its social presence to developing strategic creator partnerships, this is exactly the kind of work I love most and the space I’ve spent the past decade specializing in.

I’m so excited to play a part in introducing Amáre Cancún to travelers around the world and bringing this incredible new destination to life.

Follow along at . We’re just getting started. 😉

07/07/2026

Take a peek at some of the content I captured during my latest project.

Last week, I traveled to Highlands, NC to capture content for a vacation rental.

Something I’ve always loved about hospitality photography is capturing more than just what a space looks like — it’s capturing how it feels to be there.

Yes, the architectural details are important, but my favorite shots are the little moments in between. A quiet morning with coffee on the porch, pouring a glass of w**e after a day exploring, or the cozy corners that make a place feel like home.

Those are the moments that help people picture themselves there before they’ve even booked their stay.

If you’re a hotel, vacation rental, restaurant, or hospitality brand looking to bring your guest experience to life on social media, let's connect!
📍Highlands, North Carolina

06/23/2026

AKA spending half my life behind a camera, the other half behind a laptop, and somehow making it all look effortless on Instagram. Take a peek into a little BTS from the last few years.

06/02/2026

The news is finally out! This spring, I joined Charleston wedding photographer Anne Rhett's wedding vendor team, capturing behind-the-scenes content throughout the celebration. From intimate candid moments to watching the creative vision come together, it was such a joy to experience the event from a unique perspective.

Now, the wedding has been featured in Vogue, and I'm incredibly honored to have played a small part in bringing the story to life. I was also thrilled to work alongside such a talented group of vendors whose creativity, artistry, and attention to detail made every moment unforgettable.

Congratulations to Anne and Matthew, and thank you for trusting me to help document such a special occasion.

Wedding photographer Anne Rhett and Matthew Appleby married at his family’s moss-draped farm on the South Carolina coast—the same place where his parents and maternal grandparents also said their vows.

05/27/2026

Exciting to see Wicklow Hall receiving well-deserved recognition!

This beautifully restored luxury bed & breakfast was recently featured in Garden & Gun Magazine's “Three Newly Renovated Waterfront Hideaways, Just in Time for Summer,” highlighting the property’s stunning eleven-acre setting near Georgetown, South Carolina and its transformation after nearly two centuries as a private residence.

Huge shoutout to Kate Hudson PR for securing this incredible placement. Proud to support Wicklow Hall with content creation and excited to see the property continuing to gain well-deserved recognition in all the right places.

Life on the edge can feel positively tranquil at these revamped coastal escapes