T60 Health

07/20/2026

If you set a 2026 goal to grow your private practice, you're not alone.

And good news... marketing doesn’t have to feel awkward, random, or overwhelming. 💡

In our latest blog post, we share some videos and break down a human-centered, VIDEO-FIRST approach that feels like service... not selling.

It's totally different than the marketing you've tried in the past.

Discover how to:

🎥 Build connection & trust with video
🧠 Create consistency with the CARE system (Connect, Attract, Retain, Engage)
📈 Grow your reach without cheesy marketing tactics
💌 Use targeted efforts (like email, website, social) to keep patients coming back

If you want to stop guessing and start connecting with the right patients, this is the roadmap you’ve been waiting for.

👉 VIDEOS and blog post here: https://www.healthcarevideospecialists.com/blog/how-to-market-your-private-practice

A private practice marketing strategy for connecting with patients, attracting new ones, and keeping them for life.

07/17/2026

Most private practice doctors think the goal is to get a new patient to call... but the call isn't the decision.
The decision happens before that.
Quietly.
Online.
Without you in the room.
By the time they call… they've already decided.
They've already gone on the New Patient Journey.
And if your online presence doesn't hold up at each stop along the way, you're losing patients you never even knew you had.
The good news? Visibility is fixable.

07/16/2026

Private practice owners have a lot of misconceptions about video marketing.
A big one? How much time it will take them.
Check out how easy the process really is.

07/15/2026

Yes. Even putting videos on your website needs a strategy behind it... but it isn't brain surgery.

07/14/2026

📹 AI marketing expert Christopher S. Penn from Trust Insights breaks down how Private Practice docs can use generative AI to bridge the gap between what they say and what patients actually need to hear.

It’s not just smart, it’s scalable. From rewriting website copy to reshaping your welcome video, AI can help you:
✔ Identify disconnects in messaging
✔ Improve clarity and trust
✔ Save time while reaching the right patients

If you’re a pp doc who wants to differentiate in a crowded market, this is your cheat code.

🎯 Watch the reel. Tag a colleague who's still stuck in 2010.😆

07/13/2026

💡 Facts fade. Feelings stick.
In healthcare, emotion isn’t a soft skill... it’s a conversion tool.
The most memorable videos don’t just inform. They move people.

Tap into emotion. That's how healthcare content creates real impact.

Watch the message delivered to the board of directors at the Milwaukee chapter of the American Heart Association.

07/12/2026

PRIVATE PRACTICE DOC: "I really had no idea what I was getting myself into."
That's how Dr. Julie Wills felt trying video marketing after 15 years in private practice.

Built entirely on referrals.
Zero interest in becoming a content creator.
Sound familiar?

She gave it a shot anyway.

The result?

Check out the blog post and WATCH THE VIDEO to hear it from her in her own words.

VIDEO & BLOG POST:
https://www.healthcarevideospecialists.com/blog/real-pp-doc

VIDEO: Hear from a private practice doctor who shares her perspective on video marketing.

07/10/2026

Most practice marketing starts with the doctor.
What they want to say. What they're proud of. What they think patients care about.
There's a better place to start.
Watch to see where we begin instead.

07/09/2026

🏥 Healthcare isn’t just another click. It’s vital. When your audience lands on your website, they’re seeking trust, care, solutions.
Make every element... from copy to UX... feel reassuring and actionable.
Listen to Brian Massey. He wears a lab coat.🥼

07/08/2026

Most private practice doctors could do their own marketing.

They just don’t want to.

But... what's the alternative?

This video explains what’s really going on.