Florence James Collective

Florence James Collective Photography is our peanut butter and Videos are our jelly. Photographer and Business Content Producer
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We are an Australian based content creation agency sprinkling our creative magic to accelerate Global Brands through captivating, Delicious and engaging Advertising material like no other.

NEW BRISBANE WORKSHOP early bird tickets now live.Last time tickets sold out, so don’t miss your spot if you’re interest...
06/09/2026

NEW BRISBANE WORKSHOP early bird tickets now live.

Last time tickets sold out, so don’t miss your spot if you’re interested.

BONUS: Networking opportunity at the end of day 2 with nibbles and drinks provided.

Canon ANZ has also been nice enough to provide a $100 voucher for all attendees. Plus plenty of surprises in our goodies bag!

Looking forward to seeing you all there 🤎

At our latest workshop I put the students to the test! I had pre planned this image including the outfit, the product an...
23/08/2026

At our latest workshop I put the students to the test! I had pre planned this image including the outfit, the product and lighting, and I gave them a “fake” brief to execute the vision based off what they had just learnt. I even went to the extent of mocking it up prior to see if they could match it and this is the results of what was created! 😍

It just goes to show that it’s one thing to take a photo, but it’s another to fully plan and understand the direction of the image you’re shooting. Everything from being intentional with the lighting and modifiers, the backdrop, the lens choice, the wardrobe, hair and makeup, nails, props, the product, the model and even retouching.

There’s so many aspects involved in achieving the results you desire, but it really is cool to see a vision come to life!

A big thank you to our model JACINTA PIENING for always being the best to work with and to Hong Le for always working your magic!

The coolest thing about owning your own ecomm brand (also as a photographer) is that you become the client and you can c...
09/08/2026

The coolest thing about owning your own ecomm brand (also as a photographer) is that you become the client and you can create whatever your little heart desires 😍

So naturally Private Matter content is all things pink, desserts and chocolate brown… all of my favourite things 😍

02/08/2026

I preach capture the BTS at all times, but this is the reality of what it can be like 😂

02/08/2026

I swear my lens caps have legs 🦵

Universal experience for photographers I fear… or at least I hope! Maybe it’s just me who can never remember where I put it down.

02/08/2026

Anything to get the shot 😂

02/08/2026

And now we’re besties again 🤭💕

Amongst the light flashing, batteries dying & confusing briefs, are just 2 girls who get ✨overstimulated✨ and bicker like an old married couple… but it’s all love really!

02/08/2026

Gotta roll with the times I say!
Also I’d like to see AI spend as much as I do on props and near gear 😂

01/08/2026

I kid, I kid. You can create some really beautiful images in natural light. Will you ever see me creating beautiful images natural light though? Nope 😂

My Godox strobes are actually apart of my personality at this point.

Also, disclaimer, no one was harmed in the making of this video and yes, Kym is going to take up acting 😂

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Brisbane, QLD

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