Atif Balouch

Atif Balouch From line work to photography to film making - you name it. I capture the Classic and the Real elements of elusive moments.

Jack of All Trades I am a visual artist with special focus on new media and I think of myself as a jack-of-all-trades as I have been involved in most forms of art over the years. “Versatility is my muse; I go wherever she takes me.”

My connection to the world is made between clicks and shutters. I am based in Dubai where I live with my wife and my cameras. Currently, I can be found running after

newlyweds taking photo snaps, or staring into a bowl of delicious yumminess with a camera in one hand and a fork in the other, or camouflaging myself in crowded areas for pictorial resonance.

“Jack of all trades” is one of my attributes in my profession. My work cope is extensive and it covers an array of skills that I have acquired over the years through passion, frustration and last but not least my intimate relationship with my camera. I am a visual artist who focuses on collective media; from photography to filming to digital designing. My work has appeared in reputed company websites, educational booklets, government brochures, video montages, and five-star restaurant menus. I am an Adobe Certified Expert (ACE) with a background in graphic design, who works on assignments for editorial, commercial and advertising clients. I have won an award for designing the cover art work
for the Middle East‘s biggest selling ‘Media productions’ monthly magazine. The services that I offer are always tailored to the needs of my clients; after all, I owe it to them to deliver the best of my experience, talent and wisdom. For a more exclusive look, feel free to check out my collections.

28/05/2026
12/05/2026

ADNOC Voyager Gold | Spec Film

Some power is not born on the road.
It begins deep inside the machine.

This spec film is my cinematic take on lubricant performance from the precision of the engine world to the heat, pressure, and movement of the UAE desert.

The idea was to treat engine oil not just as a product, but as the hidden force behind performance. Golden flow. Mechanical pressure. Desert endurance. A machine waking up from the inside out.

Created using new AI filmmaking tools as part of the creative process helping filmmakers explore bigger visual ideas, build cinematic worlds, and shape concepts before physical production.

🎬 Created by Atif Balouch
🖼️ Image Generation: GPT Image 2
🎞️ Video Generation: Seedance 2.0 via .ai
✂️ Edit & Grade: DaVinci Resolve
🔭 Lens FX: .node by NodeMill

⚠️ Spec creative project. Not affiliated with, sponsored by, or endorsed by ADNOC Distribution. All trademarks and brand names belong to their respective owners.

02/05/2026

Built for horizons. Reimagined for now.

Golden hour. A city fading into haze. A lens flare that feels earned, not added.
This is the Toyota FJ Cruiser 2017 — not as it is, but as it deserves to be remembered.

Full pipeline
🖼️ Nano Banana Pro image generation
🎞️ Seedance 2.0 via Higgsfield video generation
✂️ DaVinci Resolve edit & colour grade
🔭 NodeLens by NodeMill the lens character you can actually see in the frame

AI wasn’t the director here. The vision was.
AI was just the crew that made it possible.

Does it feel like a memory or something you’ve been waiting to see?

⚠️ Fan-made passion project. Not affiliated with or endorsed by Toyota Motor Corporation.

🎬 Created by Atif Balouch

What if your next brand film didn't require a production budget?I put that question to the test with FJ Reborn — a cinem...
23/04/2026

What if your next brand film didn't require a production budget?

I put that question to the test with FJ Reborn — a cinematic AI film built entirely in Seedance 2.0, reimagining the legendary FJ Cruiser through the lens of generative video.

No crew. No location. No camera.

Just intentional storytelling, precision prompting, and a vision for what automotive content can look like in the AI era.

🎬 Watch FJ Reborn: https://youtu.be/0HJ72PwrePk

This is a glimpse into where brand filmmaking is heading — and it's moving fast.

Curious what brands or creators think: would you use AI-generated video for your next campaign?

7 likes, 6 comments. "FJ Reborn | AI Cinematic Film | Made with Seedance 2.0"

A few screen grabs from my first test with the Blackmagic Pyxis 12K, shot in 8K on the Dulens 43mm T2.1.The new sensor i...
29/10/2025

A few screen grabs from my first test with the Blackmagic Pyxis 12K, shot in 8K on the Dulens 43mm T2.1.
The new sensor is genuinely impressive — the way it captures depth, texture, and highlights feels alive. There’s something organic about how it sees light; it’s not digital perfection, it’s cinematic soul.

These are straight from the test footage — no heavy grade, just a touch of LUT to see how the image breathes. And honestly… it’s beautiful. Every frame reminds me why I love this craft.

This was a quick morning test, but it already got me thinking about new ways to use this camera in upcoming projects. The image quality is just brilliant — and it makes me want to film more, experiment more, tell more stories.

If any of you have tried the Pyxis yet, I’d love to hear your thoughts. How does it compare to your other cinema cameras?
And for those who haven’t — what’s your go-to setup for capturing natural light like this?

🎥

Watching a master silversmith in Baku’s Old City is like stepping back in time ✨ Every piece tells a story.  Would you w...
24/07/2025

Watching a master silversmith in Baku’s Old City is like stepping back in time ✨ Every piece tells a story.

Would you wear handmade silver from this workshop? 💍 

 .traditional.jewellery

📍 Irs Traditional Jewellery, Baku 


Behind the Lens: Men’s Mental Health Documentary  Excited to share the first glimpse of my short documentary exploring m...
11/06/2025

Behind the Lens: Men’s Mental Health Documentary

Excited to share the first glimpse of my short documentary exploring men’s mental health—a topic close to my heart.

Huge thanks to my first participant, the incredible , for her vulnerability, time, and powerful insights. It was an honor to collaborate with someone so open and inspiring.

For this project, I’ve chosen to shoot with the stunning modern-vintage purity of APO lenses by .hk, paired with .ae’s Sony camera systems —capturing every raw emotion with depth and clarity.

More frames and updates to come as the documentary unfolds. Stay tuned—this is just the beginning. 💡

😃 问候 ! Good Day… So much Love From Dubai 🇦🇪 .🖖

I’m super grateful to have been apart of this amazing project with some ...
04/11/2024

😃 问候 ! Good Day… So much Love From Dubai 🇦🇪 .🖖

I’m super grateful to have been apart of this amazing project with some incredible humans!

Each person involved in this project brought such a high level of skill and talent which made this such an incredible experience. Between taking photos, I enjoyed  working with you all.

The Kia Tasman, Solid and capable, its design begins with an honest form, using simple and rugged elements to capture a spirit of practicality.

🇦🇪Dubai🇦🇪

🤛“Imagination is the source of creation”🤜
__________________________________

                                               

📸 ______________________________

Sony A1
Sony GM Primes

🖥️ Capture one pro + Adobe photoshop.
__________________________________

.agencymoonayerabuassi

.dubai








😃 问候 ! Good Day… So much Love From Dubai 🇦🇪 .🖖

People don’t care how much you know, until they know how much you care -...
04/11/2024

😃 问候 ! Good Day… So much Love From Dubai 🇦🇪 .🖖

People don’t care how much you know, until they know how much you care - 

🇦🇪Dubai🇦🇪

🤛“Imagination is the source of creation”🤜
__________________________________

                                               

📸 ______________________________

Sony A1
Sony GM Primes

🖥️ Capture one pro + Adobe photoshop.
__________________________________

.agencymoonayerabuassi

.dubai








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Baku

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