We love personality and big ideas.
We love when someone says something is too strange, or too complex to put into one paragraph.
We especially love seeing you express yourself, and sharing ideas that really represent you creative side.
Some marketing agencies will play it safe with their strategies and methods, but that`s not us. If you’re looking for the average 6-week e-mail campaign, Facebook ad or end-of-summer discount sale with an “outrageous” 30% off discount, look elsewhere. We push ideas to their full potential, and encourage business owners to be different with the way they deliver a message.
Our mission as a company is not complicated: we want to help you release your creativity with poetry-inspired copywriting.
Everything started with a vision to modernize poetry. Often poetry is seen in published books, on Instagram through Rupi Kaur and in hip-hop music… but we believe it can be an influential force in the marketing world as well. The art of wordplay is something to cherish, and a skillset that’s rarely used. It`s forgotten in business, and overlooked as a tool for many CEOs and marketing teams.
We want to change that.
Poetry can be the secret to unlocking personality in business.
Once you explore the world of poetry and its application of sentence length, blank space, word choice and indirect messaging, it`s the role model for emotional writing. Poetry Ghost can be the way businesses find their one-of-a-kind brand voice.
No, we don’t write limericks and rhyming sonnets, and we won’t write a beautiful poem for your girlfriend on Valentines’ Day. Search Daily Digest, and you’ll find the ghostwriter you need advertised on the back.
But, this is what we will do: write emotional marketing content that creates customer response.
We will advertise your book or fashion line with a series of strategic quotes that tell a story without directly revealing details. We`ll take the expectations of your customers, and answer their questions on social media before they even ask. Your yoga classes will be sold with strategies that emphasize emotional balance & mental healing, because that`s the result we would expect as a customer finishing Vipissana meditation. We’ll shape the sentence length and spacing of your Instagram posts to put a spotlight on the brand voice hiding inside.
Our approach is not for everybody, and playing the long game will only work for industries looking for repeat customers. Poetry-inspired copywriting builds strong customer connections at first, and it becomes a team effort to make it develop into a true emotional loyalty in the future. We want to set an example for other agencies, and show that society can embrace the human side of business and succeed.
Poetry influences our imagination to choose in life, and it`s about time that we integrate poetry into business culture.
Everyone has a voice.
Every business has a message to deliver, and a vision to share with the world.
Explore marketing inspired by poetry, and watch the way it will release your creativity.
