19/08/2026
Not an AI generated image nor a photomontage but an original Elliott Erwitt photograph. His famous 𝙐𝙢𝙗𝙧𝙚𝙡𝙡𝙖 𝙅𝙪𝙢𝙥 (1989). Which in turn pays homage to one of Henri Cartier-Bresson’s iconic decisive moment pictures, 𝘽𝙚𝙝𝙞𝙣𝙙 𝙩𝙝𝙚 𝙂𝙖𝙧𝙚 𝙎𝙩 𝙇𝙖𝙯𝙖𝙧𝙚 (1932).
Fujifilm must have chosen the image for a good reason. Both photographers were prominent members of the illustrious Magnum Agency, which partnered with Fujifilm to digitise their immense archives. At Fujikina Paris the exhibition 𝙈𝙖𝙜𝙣𝙪𝙢 𝙖 𝙒𝙤𝙧𝙡𝙙 𝙞𝙣 𝘾𝙤𝙡𝙤𝙧 will be presented. A good opportunity not only to reacquint yourself with many iconic photographs - in color indeed, so not the ones mentioned above - but also to see less known and newly commissioned work by Magnum photographers. And that’s just one of the many exhibitons, inspiring talks, demonstrations and photo walks during three days of 𝐅𝐮𝐣𝐢𝐤𝐢𝐧𝐚 𝐏𝐚𝐫𝐢𝐬. All at the beautiful ambiance of the Palais Brongniart in the hearth of Paris.
We are looking forward to be part of it. Cambo will be present showing a selection of equipment for the cultural heritage industry, the Actus view camera applications for Fujifilm X and GFX cameras and fine geared heads. We'll be supported by our trusty French partner MMF-Pro.
Fujikina Paris 2026 - Sept. 4-6 - Palais Brongniart
"Célébrons la photographie" (let's celebrate photography) the announcement says. For a good reason: This year is the bicentenary of photography. At least if we recognise Joseph Nicéphore Niépce's View from the window at Le Gras as the first photograph.