Jotolio Photography

02/05/2023

I think we all strive to be successful - no-one starts a business in the hopes it will fail do they?

I've found over the last 21 years in business that far greater success is achievable when I don't make success the sole aim of my endeavours, by rather aim to be of, and provide, value for others.

I wonder if you've found the same?

01/05/2023

It has to be the one question I’m asked most frequently about making videos - “How can I be confident on camera?” 🤔

I’m not sure if the asker is looking for a quick fix answer, a “Take a deep breath, smile and relax” kind of thing, but that just doesn’t cut it. 🙈

Truth be told there are so many reasons you might not be confident of camera and yet I find the first step to being confident on camera is nearly always the same…

Know your enemy! 🎯

If you don’t know what you’re up against how can you possibly begin to overcome it. Now that could be a personal limiting belief, like “I hate how I look” or poor preparation “I don’t know what to say” or simply “I don’t know what equipment I need”

Whatever “the enemy” is, it’s key to identifying it. 🔍

If you’d like to find out what you enemy is, book a FREE Discovery Call with me to discuss any aspect of what’s preventing you from making videos: https://bit.ly/3amsKi3

28/04/2023

Early start and busy day today, writing content for another masterclass.

I absolutely love giving masterclasses - discovering the many and varied ways I can help people to confidently make videos for their business and seeing their reaction when they realise, with a few tweaks, it can be so easy and , dare I say it, fun!

So, what are you doing today?

27/04/2023

I love helping people discover something new. 🤗
That moment when the penny drops and they can see clearly how a particular technique or idea can make their life easier or solve a problem they’ve been struggling with a while.

Every time I meet with my Video Confident Collective group, I see people overcoming the barriers they have to making videos and actually being excited about the videos they want to make.

My job is awesome!

You can find out more about the Video Confident Collective at https://bit.ly/3dkYq9f

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26/04/2023

🍌 What's your banana?

What’s tripping you up today? I’m really interested to distract me from mine and I know that’s not a good enough reason 😆

Today I’m struggling with technology. I know I could pass it on to an expert how could sort it all out in 5 minutes rather than the 2 hours it'll probably take me, but it’s become a battle of the wills and I’m determind to win!

This will of course mean tomorrow, my banana will be time. 🤦🏼‍♀️

If you want to know how to prevent video content (or any marketing content really) from being your banana, book a discovery call with me - you’ll be amazed! https://bit.ly/3amsKi3

25/04/2023

Do you struggle with what to say on a video, does that prevent you from making it in the first place, not knowing what would make great content?

In this video, I give you one very simple answer to that, that will provide you with a lot of content for multiple videos.

▶️ If you’d like more tips about making video for business, subscribe to my YouTube channel - you’ll find me at Diana Video Marketing.

24/04/2023

We all face our challenges and often those around us don’t know about them.
Sometimes it feels like just getting out of bed is like sticking our head above the parapet, that’s before we even attempt to work, make a video, tae the dog for a walk, get the kids ready for school….

Whatever you challenges today, take care x

21/04/2023

Without actions, all our plans, goals and dreams come to nothing.
What plans and goals are you working on right now? To get a round of golf this weekend ⛳️? To be able to “go out” somewhere more glamorous than the supermarket 🕺💃🏻? Major restructuring of your business 💹? Or maybe world domination 🌎? I’d love to know.
I’d also love to know what action you’re taking to reach those goals. 🚀

20/04/2023

What’s your engagement rate on Facebook? 🤔

Are you satisfied with your numbers? 🔢

If you’re not seeing any traction on Facebook, it might be because you're not using the right type of content. The average engagement rate for Facebook video posts is 6.1%! Believe it or not, that’s impressive, and by fare the highest rate for any content!

You can reach this too if you give video and yourself a chance to shine! I can help you be more confident on camera, and in this video, I explain how.

19/04/2023

🎥 Video marketing is your best shot when trying to build the know, like, and trust factors.

When people see you, they connect at a deeper level and are more likely to resonate with your words. 🙋🏼‍♀️

If you want them to trust your brand, you need to convince them to trust you first.

18/04/2023

I make dreams come true, apparently… 🌟

I recently received this testimonial from Lorraine Malcom at House of Hair, Aberdeen. She’s an incredible person and this is such a great testimonial, I had to share it.

How to put into words just how happy I am with Diana’s services. When I approached Diana to help me re-create my tutorial to put on YouTube I didn't appreciate just how much she would put into it. She kept me calm and focused and helped me when my brain and mouth weren't coordinating. Diana made suggestions to help me speak more clearly and gave me the confidence to just post the videos. Diana your editing skills are incredible and the speed in which you made changes and collaborated with me really helped make my dreams come true. Thank you

17/04/2023

Have you seen the latest Go Compare advert? The one where Wynne Evans, the opera singer, better known as the GO COMPARE mannie, shows us footage of him onstage singing Nesum Dorma and tells us a bit about his story?

That is a classic example of personal branding within a larger organisation.

Personal branding isn’t just for one man bands it’s the best way for ANY business to increase audience engagement. Go Compare are MASSIVE, yet they recognise the value of making a personal connection.

There wasn’t any mention of insurance that I remember, just a person we’ve seen hundreds of times before telling a bit about himself.

Building your personal brand is really important, whether you run your own business or work in a larger organisation. Doing this with videos is the best way to really give people the opportunity to get to know, like and trust you without ever having met them.

This is at the core of the video marketing training I run as I believe personal branding is equally as important as knowing your audience. If you’d like to know more, have a look at the training page at Video Marketing Confidence.