13/09/2026
One brief. One subject. More than one photograph.
Good corporate photography isn’t about finding one successful frame and repeating it.
It’s about giving communications teams a genuinely useful image library — different environments, compositions, poses and formats, all held together by a consistent photographic approach.
Using commissioned UNP photography for IKEA across different UK locations and over several years, our latest Insight looks at how photographers create genuine visual variety while maintaining a coherent standard.
Variety within the shoot. Consistency across the programme.
https://unp.co.uk/2026/08/24/corporate-photographer-brand-image-libraries/
See how UNP corporate photographers create varied portraits and consistent brand image libraries for press, PR, business and corporate communications since 1997.