11/11/2020
We are looking for an enthusiastic and responsible person to provide support to our digital marketing business.
Kindly share your updated resume.
Job Profile :
• Design and implement direct email marketing campaigns.
• Ensure mobile-friendly email templates.
• Upgrade our email templates using graphics, personalization and advanced features
• Ensure prompt and accurate communication with clients via email to minimize unsubscribes.
• Create email databases for lead generation.
• Track and analyse the email marketing campaigns for key metrics, use statistical analysis, post campaign behavioural response to strategize and develop campaign nurturing
• Own and manage our customer/prospect database – acquisition, segmentation, optimization, integration, maintenance.
Job Specification :
• Minimum 4-5 years experience in managing e-mail marketing (operationally & strategically) for e-commerce company. Preferred in fashion and lifestyle company.
• One should have prior experience in database segmentation, scheduling e-mails, optimizing revenue from e-mail marketing, maintaining e-mail reports; and preferably should know basic HTML.
• Knowledge in WebEnage tool will be required.
About the Company
Company is into Fashion industry and has Stores in Mumbai with an ecommerece portal for online shopping
