JPhotosessions

JPhotosessions Capturing Souls

14/07/2026

What if the way people see you could change… without you changing at all?

Watch this for a second.

The two people aren’t moving.

Only the colors inside them are. Yet your brain sees motion.

That’s the power of perception.

The same thing happens in portrait photography.

The person standing in front of my camera doesn’t need to become more confident, more photogenic, or more outgoing.

By changing the light, the composition, the background, and capturing the right moment, people start to see them differently.

Not because they’re pretending to be someone else.

Because the portrait finally reflects who they already are.

That’s what I love most about photography.

Helping people see themselves the way others can, when nothing gets in the way.

PS: don’t believe me? Try blinking fast!

Every company says its people are its greatest asset. Very few show it.Over the past few years I’ve photographed thousan...
09/07/2026

Every company says its people are its greatest asset. Very few show it.

Over the past few years I’ve photographed thousands of professionals and events across companies like ING Nederland, Microsoft, Workday, CSU Cleaning Services, Uniworld Boutique River Cruises and many others.

What strikes me every time is this.

Most organizations invest heavily in their people, culture and employer brand. Yet the images they use often tell a completely different story.

Stock photos. Inconsistent headshots. Events captured without context. Teams that don’t look like they’re part of the same company.

Photography isn’t just about creating nice pictures.

It’s about helping people recognize who you are before they’ve ever met you. It’s about making your culture visible, your leadership approachable and your employees proud to represent the company they’re part of.

A great portrait builds trust. A great event photo tells a story. A consistent visual identity makes every communication stronger.

That’s why I don’t see myself as someone who takes photos.

I help organizations communicate who they are, through authentic images that people actually believe.

Remember: people remember what they see long before they remember what they read.

https://jphotosessions.com

04/07/2026

First time and first place in this Beach Tennis tournament 🏆

Another shoot for ING Nederland, done.Hundreds of portraits later, it’s time to swap camera batteries for quiet moments....
02/07/2026

Another shoot for ING Nederland, done.

Hundreds of portraits later, it’s time to swap camera batteries for quiet moments.

This little guy has been my favorite coworker lately. He has no deadlines, no meetings, and absolutely no respect for my writing schedule. Yet somehow, he’s become the main character in a book I’ve been working on. 🐈

It’s not a photography book.
It’s not really a book about cats either.

It’s about something much bigger.

If you’ve ever questioned success, dealt with difficult people, or wondered what really matters when the noise dies down, you might recognize yourself in it.

For now, I’ll leave it there.

My furry friend says I’ve already shared too much. 🐾📖

Today I’m photographing another team of 30 people at ING Nederland. It’s a small part of branding and employee engagemen...
01/07/2026

Today I’m photographing another team of 30 people at ING Nederland.

It’s a small part of branding and employee engagement that has a surprisingly big impact.

When clients visit your website, when colleagues join Teams calls, or when someone looks you up on LinkedIn, they’ll see unity.

Different personalities. Different roles. But one team and one visual identity.

Let’s go!

A single picture can explain what takes 30 minutes in a conversation.I recently created this visual overview of my work ...
28/06/2026

A single picture can explain what takes 30 minutes in a conversation.

I recently created this visual overview of my work as a way to answer the question:

“So… what do you actually do?”

Instead of listing services, it shows:
📸 What I do.
🤝 Who I work with.
🎯 The value I create.
❤️ What drives me.
🌍 What’s important to me.

People understand it in seconds.

It also made me realize something.

Most of us are too close to our own story. We know what we do, but we struggle to explain it simply. Creating a visual overview forces you to think about your work from someone else’s perspective.

The good news? It’s surprisingly easy.

Start by feeding ChatGPT, Claude or any LLM data like:
• What themes keep appearing in your work
• What value you create for others
• Who you work with most
• What your core values are
• What motivates you outside of work
• If your work was explained on one page, what people should instantly understand

Once you have the content, ask the LLM to turn it into a whiteboard sketchnote or visual overview. I used ChatGPT and my Linkedin portrait.

It’s a fun exercise, but also a great personal branding tool.

“You have an easy life!”I hear that sometimes. And I get it.What people see is a photographer traveling, working with am...
26/06/2026

“You have an easy life!”

I hear that sometimes. And I get it.

What people see is a photographer traveling, working with amazing clients, and doing what he loves.

What they don’t see…

A kid growing up on St. Maarten, leaving everything behind at 19 to move alone to the Netherlands.

A completely different culture.
No mobile phones. No internet.
Keeping in touch with my parents by fax.

Years of studying, trying to build a life, and later struggling to find a home in Amsterdam.

Twenty-five years in corporate marketing at IBM, Lenovo, Polycom, Accenture, and ServiceNow.

A career many people would never leave.

Then walking away from that golden cage because my heart wanted something different.

Starting over at 49. No guarantees.
Just a camera, a dream, and a lot of faith.

So yes…

Today my life looks pretty good. But it didn’t become easy.

It became worth it.

Perspective is key!Over the past two weeks I’ve photographed another 200 ING Nederland colleagues at the Cedar office in...
24/06/2026

Perspective is key!

Over the past two weeks I’ve photographed another 200 ING Nederland colleagues at the Cedar office in Amsterdam.

Some of my favourite comments from participants:

“You made me feel completely at ease.”

“I normally hate having my photo taken, but this was actually fun.”

“These are the best professional photos I’ve ever had.”

Now I’m putting the camera down for a few days and heading to Wimbledon!

The image below is a reminder that what you focus on determines the story you tell.

In photography, it’s exactly the same.
The story you want to tell depends on what you choose to focus on.


🎾📸

The best corporate portraits don’t look corporate.There. I said it.For years, professional business photography followed...
15/06/2026

The best corporate portraits don’t look corporate.

There. I said it.

For years, professional business photography followed a familiar formula.

Perfect backdrop. Perfect lighting. Perfect pose.
Perfect smile. The result? Everyone looked professional. And nobody looked authentic.

Today, people connect via LinkedIn, Teams, Zoom, websites, podcasts, and social media.

People aren’t looking for perfection. They’re looking for authenticity. Someone they might actually want to work with.

That’s why many of my favourite portraits happen in natural light. In real working environments. Without complicated setups. Without trying to make someone look like a stock photo.

The goal isn’t to create a perfect image. The goal is to create an authentic one. Because the strongest personal brands aren’t built on perfection. They’re built on trust. And trust begins when people feel real.

I’ll be shooting another 200 portraits at the
ING Nederland Nederland Cedar office over the next two weeks.

Natural light, office backdrop, real people 🧡🦁

05/06/2026

I feel it! Orange fever! 🧡🦁

As soon as I walked through the doors of the KNVB Campus this morning it hit me.

I’m here to photograph the ING Senior Leadership Summit. 📸

And what a great place for it! Football and leadership have more in common than you might think.

A football team doesn’t succeed because it has the most talented individual players.

It succeeds because everyone understands their role, communicates clearly, trusts their teammates, and moves towards the same goal.

Leadership is no different. The best leaders don’t try to score every goal themselves. They create an environment where others can perform at their best.

Where people feel trusted. Where collaboration beats ego. Where a shared vision matters more than individual success.

It seems so simple, but when I worked in Corporate Marketing I’ve personally seen how often there’s no shared goal, no shared vision, no trust…and a whole lot of ego.

Not today!

Walking around the campus, it’s impossible not to feel inspired.

The history. The ambition. The focus on continuous improvement. The belief that even the best can always get better.

As a photographer, I love capturing events like this.

Not just the presentations and speakers. But the conversations between sessions. The moments of connection. The sparks of inspiration.

And what better place to talk about leadership than the home of Dutch football.

Now if you’ll excuse me, there’s a lot of orange energy to capture today. 🧡⚽📸

ING Nederland KNVB

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