Photoline SM Legazpi

18/04/2026

Can you believe this little camera can shoot 6.2K/30P Open Gate in 4:2:2 10-Bit?

Get amazing video capabilities in the tiny 355g body of the Fujifilm X-M5.

Fujifilm X-M5 Body Only • SRP ₱52,990.00

Order yours now or visit any of our nearby branches.

16/04/2026

Discover the RICOH GR IV 📸

Delivering high-end performance in a compact design. Check out what's new and improved!

✨ 25.7MP APS-C sensor
📸 New 18.3mm f/2.8 GR lens (28mm eq.)
🌀 5-axis image stabilization
⚡ Improved auto-focus and low-light performance
💾 53GB built-in storage + microSD slot
✅ Fits right in your pocket!

Perfect for 📸 street vibes, 🌆 everyday stories, and 🎒 travelling light.

Order yours now or visit any of our nearby branches!

15/04/2026

Medium format in a compact body? That’s possible with the Fujifilm GRX100RF 📸

GFX100RF • SRP ₱319,990.00

Order yours now or visit any of our nearby branches.

14/04/2026

13/04/2026

Black or Silver? 📸

On the Fujifilm X100VI, Penny De Los Santos says, "It’s low profile and doesn’t draw attention. There’s something romantic and meditative about that notion as a photographer."

Fujifilm X100VI • SRP ₱103,990,00

Get yours now or visit any of our nearby branches.

12/04/2026

The Nikon Z50II is not just a camera, it’s the key to endless possibilities. ✨

Combining cutting-edge technology with a sleek design, the Z50II gives you the power to tell your story like never before.

The time to elevate your craft is now. Don’t just follow trends—set them.

Ready to create magic?
Order now and redefine your creative journey!

Order yours now or visit any of our branches near you!

11/04/2026

This camera is so small and lightweight, you may forget you are carrying it in your bag. Create professional-quality 4K videos with ease using the PowerShot V10, which is equipped with a 1-inch CMOS sensor and DIGIC X processor.

Improve content quality with built-in stand and microphone. With Image Stabilizer, record your vlogs steadily, and the smooth skin feature will make you look stunning in every video.

Order yours now or visit any of our branches near you!

11/04/2026

A delightful photography experience, all within the grasp.

Welcome Fujifilm X-E5, the fifth generation camera from the X-E series that is ready to accompany you to explore the world! Compact & lightweight in a hand-fitting size, the Film Simulation Dial with the latest FS Recipe features & Control Lever gives you complete control of your creation at the fingertips. With metallic body material in authentic vintage design, draw you to feel the best photography experience! It’s THE REFINED CLASSIC!

Order yours now or visit any of our nearby branches!

10/04/2026

You can now easily capture 4K movies with fantastic S-Cinetones using Sony's FX3. The FX3 is the smallest entry in Sony's cinema line but it's a must-have for video professionals as it features high sensitivity and wide dynamic range with its full-frame sensor.

Order yours now or visit any of our nearby branches.

08/04/2026

Sun’s out, camera’s out ☀️

Enjoy up to ₱57,990 off on Sony gear, built for creators at every level, from everyday vlogs to professional productions.

Get yours now or visit any of our nearby branches.

07/04/2026

The Fujifilm X-T5 with the Fifth-generation X-Trans CMOS 5 HR sensor and X-Processor 5 is able to adapt and capture your vision with the utmost accuracy and detail. 📸

Upgrade NOW to the Fujifilm X-T5 at any of our nearby branches.📍

X-T5 Body Only • SRP P109,990.00
X-T5 XF18-55mm Kit • SRP P134,990.00
X-T5 XF16-50mm Kit • SRP P136,990.00
X-T5 XF16-80mm Kit • SRP P141,990.00

31/03/2026

Meet the Panasonic Lumix G7, your new creative sidekick! This isn't just a camera; it's a powerhouse that effortlessly blends stunning 4K video with incredible still photos. Imagine capturing crystal-clear videos and then pulling out perfect 16MP stills – all with one amazing device.

Lumix G7 • ₱ 39,990

Order yours now or visit any of our nearby branches!