Aifo AB

Aifo AB Aifo AB grundades 1990 och är en av Sveriges största distributörer av professionell fotoutrustning. Och vi gör det snabbt.

För åttonde året i rad har Elinchrom utsett oss till bästa distributör av studioblixtutrustning globalt. Vi finns i Stockholm och representerar Elinchrom Studioblixtar, Lastolite Foto/Studiotillbehör, Colorama Fotograferingsbakgrunder, B+W Filter, NEC Bildskärmar, Datacolor Färghanteringslösningar, Gossen Ljusmätare, Schneider-Kreuznach Optik, Phottix kameratillbehör och Tether Tools Kamera/Dator

tillbehör. Flera av våra leverantörer har även gett oss förtroendet att representera dem i våra grannländer Danmark och Norge. Vi levererar produkter och tjänster från marknadsledande varumärken och leverantörer. Vårt välfyllda lager ligger i Sollentuna och vår ambition är att om möjligt leverera din beställning inom ett dygn. Helst snabbare om det finns behov och det fysiska av ståndet gör det möjligt.

Hear what UK wedding and portrait photographer Scott Johnson The Edge Photography say about the
24/07/2026

Hear what UK wedding and portrait photographer Scott Johnson The Edge Photography say about the

One kit. Endless possibilities.Whether you’re filming a podcast, streaming, creating social content or photographing pro...
21/07/2026

One kit. Endless possibilities.

Whether you’re filming a podcast, streaming, creating social content or photographing products, great light makes all the difference.

The Elinchrom Creator Kit combines the portable LED 100 C, the Deep Octa 70, and carefully selected accessories into a lightweight setup that’s ready wherever creativity takes you. From soft, flattering light to controlled, professional results, it’s designed to help you create more with less effort.

Swipe to see how controlled light transforms even the simplest everyday subjects.

Looking for an even more compact setup? The Creator Kit is also available with a white umbrella instead of the Deep Octa, making it the perfect choice when portability is your top priority.

Meet Anthony everyone!“Anthony Passant  is a self-taught French portrait photographer and visual storyteller. He has bui...
13/07/2026

Meet Anthony everyone!

“Anthony Passant is a self-taught French portrait photographer and visual storyteller. He has built his career around a passion for light, people, and authentic storytelling. What began as a personal fascination has evolved into a profession driven by curiosity, creativity, and a constant desire to explore new ideas.

For him, flash is far more than a technical tool. It’s a creative partner. It shapes atmosphere, enhances emotion, and transforms ideas into images with depth and impact. Rather than focusing on technical perfection, his work is guided by creating portraits that feel natural, elegant, and emotionally engaging.

Throughout his career, he has photographed Miss France contestants, collaborated with international brands, and helped entrepreneurs tell their stories through compelling imagery. No matter the assignment, the focus remains the same: capturing the human connection behind every portrait.

His journey as a self-taught photographer has reinforced a simple belief: photography should be accessible, inspiring, and fueled by passion, not complexity. It’s a philosophy that naturally aligns with the way he creates and shares light with Elinchrom.”

One modifier. Three distinct looks.Turn your Litemotiv Octa 190 cm into three light shapers in one with the new Recta & ...
07/07/2026

One modifier. Three distinct looks.

Turn your Litemotiv Octa 190 cm into three light shapers in one with the new Recta & Strip Diffuser-Blocker.

In just a few moments, you can transform the Octa’s beautiful broad light into a large rectangular softbox for full-length fashion and commercial work, or a precise strip light when you want more direction, contrast and subject separation.

Whether you’re creating portraits, fashion or commercial imagery, this simple accessory gives you more control over where your light falls—without changing your favourite modifier.

Swipe through the images and watch the short setup video to see just how quick and easy the transformation is.

One Litemotiv. Three creative possibilities.

Meet Sjors everyone!”People are always at the heart of Sjors Massar’s  photography. Specializing in portrait and adverti...
01/07/2026

Meet Sjors everyone!

”People are always at the heart of Sjors Massar’s photography. Specializing in portrait and
advertising work, both on location and in the studio.

Sjors creates images where character, story, and atmosphere come together through light. From magazine portraits to commercial campaigns and personal projects, his work is driven by a deep fascination with light.

Early on, Sjors began working with flash on location to take full control of his environments, shaping mood and emotion wherever the shoot takes him. Curious by nature, he’s passionate about exploring different cultures and subcultures, meeting inspiring individuals, and discovering new places through his lens.

Photography has opened the door to unforgettable experiences — and the next adventure is always just around the corner.”

More reach. More efficiency. More creative freedom.Sometimes you simply can’t move your light any closer.Whether you’re ...
25/06/2026

More reach. More efficiency. More creative freedom.

Sometimes you simply can’t move your light any closer.
Whether you’re lighting an athlete from the sidelines, photographing a portrait in bright midday sun, or placing your light outside the frame on a wide shot, every stop of light matters.

The OCF Hyper Performance Reflector is designed to maximize the efficiency of your Elinchrom ONE, THREE, and LED 100C by focusing more of the available light exactly where you need it. The result? Higher effective output without increasing flash power.

This means you can shoot from greater distances, compete with stronger ambient light and get more from every battery charge.

Swipe through to see:
• The reflector up close.
• Why its optimized design delivers more usable light.
• A real-world example with the light placed 13.5 metres (44 ft) from the subject.
• A comparison using identical camera settings, flash power, and distance—with and without the reflector.

Small modifier. Big difference.

What would you use the OCF Hyper Performance Reflector for?

❤️ Some portraits tell you what someone looks like. The best ones tell you who they are.When I photograph people, I love...
02/06/2026

❤️ Some portraits tell you what someone looks like. The best ones tell you who they are.

When I photograph people, I love to make the location part of their story. Not just a pretty backdrop, but a place that means something. A place that helps tell the story of a life.

These two have shared a love for hunting for more than 15 years. Countless mornings in the forest, muddy boots, quiet moments, successful days and not-so-successful days. So where better to photograph them than right here, surrounded by the woods they know so well? 🌲🐾

One thing I love about adding flash on location is that it allows me to create the image I see in my mind no matter what the weather decides to do. Bright sunshine, heavy clouds, deep shade, it doesn’t matter. Instead of adapting my vision to the light, I can shape the light to fit the story.

For this session I used just an and a white umbrella. That’s it. The best part? The entire lighting setup fitted into a small backpack.

Swipe to see some BTS images and unedited RAW files with and without flash. My goal with these kind of locations portraits is always to get the images to look as close as possible to what my eyes are seeing in camera so that I can add some magic in post. I use flash to enhance what is already there, not to make it look “flashy.”

To get the dreamy short depth of field without having to use a big aperture I always rely on my and the

Sometimes the right location and some controlled light is what makes a portrait feels like a entire story❤️

Wedding photography means working under pressure — in every kind of weather, lighting condition, and location imaginable...
25/05/2026

Wedding photography means working under pressure — in every kind of weather, lighting condition, and location imaginable. That’s why we’ve put together a kit designed to help you handle any situation with confidence and creativity.

Adding controlled light to your workflow gives you more consistency, more creative freedom, and beautiful results straight out of camera, with less time spent in post production.

Want to learn more about mixing natural light with flash? Head to elinchrom.se to read an article by our ambassador Therese Asplund in which she shares how to use flash in a way that enhances your images while still keeping the natural light feeling alive.

Say hi to Josh everyone!”Josh Becker  is an action sports photographer based in Santa Cruz, California. His passion for ...
13/05/2026

Say hi to Josh everyone!

”Josh Becker is an action sports photographer based in Santa Cruz, California. His passion for photography began in the high school darkroom, developing skateboard photos of friends shot
on his father’s old Canon A1 35mm camera. That early start shaped a photographic style defined by raw, honest, and often journalistic storytelling. He creates stories that never stand still.

Fueled by a love for adventure, Josh doesn’t just document experiences, he actively participates
in them. Being immersed in the moment allows him to capture imagery that is authentic, energetic, intimate, and deeply human, giving viewers a chance to relive the experience alongside the people in front of his lens.

Josh has collaborated with prominent cycling and outdoor brands including Giant Bicycles, Ibis Cycles, Mondraker Bikes, The Feed, Fox Racing Shox, Leatt, Easton Cycling, Bell Helmets, Giro Cycling, Priority Bikes, WTB, Vittoria Tires, and Grinduro. His work has been featured in publications such as The Radavist, Mountain Flyer Magazine, Gran Fondo Cycling Magazine, Thrasher Magazine, and Santa Cruz Waves Magazine.”

What’s your favorite modifier? Swipe and see which one UK Elinchrom ambassador and newborn, maternity and family photogr...
11/05/2026

What’s your favorite modifier?

Swipe and see which one UK Elinchrom ambassador and newborn, maternity and family photographer Elli Cassidy chose as her favorite. Or if she can pick only one…😅

Adress

Mariehällsvägen 39b
Bromma
16865

Öppettider

Måndag 08:00 - 17:00
Tisdag 08:00 - 17:00
Onsdag 08:00 - 17:00
Torsdag 08:00 - 17:00
Fredag 08:00 - 16:00

Telefon

+4687200645

Webbplats

Aviseringar

Var den första att veta och låt oss skicka ett mail när Aifo AB postar nyheter och kampanjer. Din e-postadress kommer inte att användas för något annat ändamål, och du kan när som helst avbryta prenumerationen.

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