Rachel Jensen Photography

Rachel Jensen Photography Welcome! I'm Rachel, a wedding, senior and family photographer from Amherst, WI.

I shoot lots of outdoors but also have a small studio great for weather worry free sessions!

Erin and Ben are on the blog! Check out their wedding at Fremont River Deck and the link for the guest gallery is in the...
06/17/2026

Erin and Ben are on the blog! Check out their wedding at Fremont River Deck and the link for the guest gallery is in there too!

Erin and Ben had a windy wedding at Fremont River Deck where the sun was shining almost as bright as Erin's smile.

Seniors and families - it's time to get your session on the calendar. Schedule a consult with me and we'll find the time...
06/15/2026

Seniors and families - it's time to get your session on the calendar. Schedule a consult with me and we'll find the time that works best for you and get you all the info you need. We can do it in person for more in depth planning or over the phone if you're looking for something more simple. You can schedule your consult right here!

Rachel Jensen Photography

Tomorrow is gonna be great day! I can't wait to see the dress, to meet the people, and to celebrate with Erin and Ben!
06/12/2026

Tomorrow is gonna be great day! I can't wait to see the dress, to meet the people, and to celebrate with Erin and Ben!

Sofie and Evan  are on the blog with their beautiful wedding at Pedretti's Party Barn in Viroqua.
06/11/2026

Sofie and Evan are on the blog with their beautiful wedding at Pedretti's Party Barn in Viroqua.

A very beautiful - and very hot - wedding for Sofie and Evan at Pedretti's Party Barn in Viroqua, WI. with Rachel Jensen Photography.

Headed west tomorrow for Sofie and Evan's wedding! It feels like forever ago we had their engagement session and I can't...
06/06/2026

Headed west tomorrow for Sofie and Evan's wedding! It feels like forever ago we had their engagement session and I can't wait to see them both again tomorrow!

Hannah and Connor are on the blog! Mystic Ponds is gorgeous, the weather was perfect and the Hannah and Connor were happ...
06/04/2026

Hannah and Connor are on the blog! Mystic Ponds is gorgeous, the weather was perfect and the Hannah and Connor were happy as can be!

Hannah and Connor had a beautiful May wedding at Mystic Ponds Estate near Junction City, WI with Rachel Jensen Photography.

Hannah and Connor are married! It was a beautiful day at Mystic Ponds Estate - Wedding & Event Venue!
06/04/2026

Hannah and Connor are married! It was a beautiful day at Mystic Ponds Estate - Wedding & Event Venue!

Senior season is officially here and I can’t wait for Alina to see all her images tonight!
06/02/2026

Senior season is officially here and I can’t wait for Alina to see all her images tonight!

Tomorrow's gonna be a great day!!! Hannah and Connor are gonna tie up the knot!See ya then.
05/29/2026

Tomorrow's gonna be a great day!!! Hannah and Connor are gonna tie up the knot!
See ya then.

05/21/2026

Tell me your thoughts. I'll expand a little bit here. It does seem that many people, not all, are doing everything a little more last minute. I'm sure the economy has a lot to do with it. We're not planning vacations out as far or home projects and even things like weddings because we don't trust that we'll be able to afford those commitments 6 months to a year from now. I also think the mentality of long term planning shifted with Covid and that has lingered. Weddings used to be planned 18 months to 2 years out. Now I have one wedding booked for 2027 and I'm still getting inquiries for this fall.
Are we seeing this in industires across the board. Those of you with vacation rentals, with small service businesses, in the loan industry, are you seeing this too?
Or do you think it's a generational thing that the younger generation just doesn't want to have commitments either time or financially far ahead into the future? I don't necessarily think it's good or bad, it's just a shift that does make it a bit harder to predict what is going to be happening 6 months down the road, particularly if you have a small business.
So what are your thoughts in general on it and when it comes to photography? If you need senior photos done this summer have you started thinking about it? If you're engaged, how far out are you actually choosing a day and booking vendors? And are you surprised when a senior photographer is booked for the next two months or a wedding photographer isn't available in 6 months?

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4879 County Road T
Amherst, WI
54406

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