10/13/2025
In this content era, I feel that social media has lost all of the ‘social’ and has just become a nonstop bombardment of everyone trying to sell you something. It’s tiring, and in my opinion is why there’s such a large swath of burnout across most artistic fields.
We’re being forced to switch from a mindset of creating something that feels genuine and speaks to ourselves as artists to belting out as much content as possible as fast as possible so as not to get left behind and risk losing our living. It was the epiphany I came to fairly recently and is the reason why I myself had such severe burnout this year; it was because I stopped creating and I stopped taking photos for me and started creating for social media. I fell into the trap of chasing things that were popular or “trendy” instead of doubling down on what I enjoyed and what drove me to create a high quality of work.
My last few photos I posted here have reflected me shooting for me. They are the beginning steps of me finally feeling my creativity blooming again; my acceptance that I don’t do photography to get rich or popular, I do it because I love it. I do it because this is my way of speaking to the world.
Social media and its toxic algorithms want to force all of us to churn out content until we either burn out or quit, and if that’s how you choose to engage with the world, it’s not my place to judge you for it. I just think that for some of us, every once in a while it’s good to stop, step back, and remind yourself why you started doing all of this in the first place.
Then realign, and get creating again.