Art of Her

Art of Her Art of Her offers professional headshots and personal branding for people that want to look their best, and show their personality.

02/13/2026

Something I’ve been thinking about a lot lately: how much Instagram has changed.

A few years ago, great headshots and brand photos were enough to build your presence. Now? Reels dominate the platform.

The numbers tell the story: Reels get 2.25x more reach than static photos and users spend 50% of their time on Instagram watching them.

That doesn’t mean professional photos aren’t essential anymore (they absolutely are). But if you’re investing in your personal brand and showing up on Instagram, video is becoming just as important.

Which is why I’ve started offering video content alongside traditional brand photography sessions.

Not because everyone needs it, but because the clients who are serious about their online presence deserve to know it’s an option.

Just something to think about if you’re planning your content strategy for this year.

📍 Dallas-Fort Worth
💼 Personal Brand Photography

Getting ready for a team photoshoot? Save these tips to help it go smoothly (And add some fun!).               
02/28/2025

Getting ready for a team photoshoot? Save these tips to help it go smoothly (And add some fun!).

             

The end of February already? One month is left in quarter 1, and it feels like we just went through the holidays. Now is...
02/27/2025

The end of February already?

One month is left in quarter 1, and it feels like we just went through the holidays.

Now is a good time to review the goals you set for yourself this quarter and assess your progress.

Is there anywhere you can move the needle in this last month? Here are some ideas:

👉Make sure your landing page is solid and funnels are tested
👉Going through your client experience from top to bottom, looking for any bumps
👉Looking at your services, packages, and pricing to see if there is anything new/old you want to clean up
👉Taking a look at your cost of doing business (to see if you need to increase your prices)

A lot of this I cover in my Personal Branding Breakthrough Course, comment PBB to learn more!

             

Are you walking the walk that we preach to our clients? Professional brand photography aims to help our clients show up ...
02/25/2025

Are you walking the walk that we preach to our clients?

Professional brand photography aims to help our clients show up in their best light consistently.

To build brand awareness around their image and build trust with their audience.

The same goes for us as photographers. If you haven’t had your own shoot done and posted yourself in a while, let’s get on that!

Comment PB101 for my free lesson on Personal Branding Photography.

If you are booked out two months in advance, it is time to ask yourself if you’re priced correctly. Swipe right to see i...
02/24/2025

If you are booked out two months in advance, it is time to ask yourself if you’re priced correctly.

Swipe right to see if it is time for an increase! If you think it is, I will cover this in my pricing for-profit module in the Personal Branding Breakthrough course. Comment PBB to learn more.

             

Did I mention I love what I do? Taking personal brand photos opens up many doors to creativity with props and positions,...
02/21/2025

Did I mention I love what I do? Taking personal brand photos opens up many doors to creativity with props and positions, and your shot list can be endless!

We all have dream clients and dream projects, and personal branding photos are mine! If you want to test it out for yourself, comment SL1, and I’ll send you my shortlist so you can see what I do.

             

Swipe right for some practical action steps to start attracting the work that INSPIRES YOU! If you think Personal Brandi...
02/20/2025

Swipe right for some practical action steps to start attracting the work that INSPIRES YOU!

If you think Personal Branding Photography might be the way to go, comment PB101 for my free training to find out.

             

We are about to enter the shift to spring and summer (the busy season). But I want to ask you about how your winter went...
02/19/2025

We are about to enter the shift to spring and summer (the busy season). But I want to ask you about how your winter went.

Were there ups and downs in booking? Did your revenue fluctuations cause you stress?

If you answered “Yes”, that puts a lot of pressure on your spring/summer season to produce enough ROI.

What if you didn’t have that stress and could live a predictable life?

That is 100% why I added personal branding photography to my services. Businesses, teams, creators, coaches, CEOS, and anyone with a personal brand presence need yearly photoshoot updates (imagine repeat customers!).

If that sounds like something you would like to explore, comment PB101 for my free training on personal branding photography and if it is a good fit for you as a photographer.

             

Pair these 35 Prop ideas with my FREE shot list, and your next photoshoot will be GOLDEN. Comment SL1, and I’ll send my ...
02/18/2025

Pair these 35 Prop ideas with my FREE shot list, and your next photoshoot will be GOLDEN. Comment SL1, and I’ll send my shortlist to you so you have ALL the angles/ideas and can deliver consistent results.

             

Going through your entire funnel from top to bottom as a client is eye-opening!Think about the following as you test it ...
02/17/2025

Going through your entire funnel from top to bottom as a client is eye-opening!

Think about the following as you test it out yourself:
👉What are your first impressions of your last social post and your website landing page (on both desktop and mobile)
👉How easy is it to book a call?
👉How organized are the call reminder and post-call summary emails?
👉How long does knowing the following steps/cost/signing a contract take?
👉From there, how prepared does your client feel the day before the shoot?
👉Post shoot, do they have a timeline?
👉After they get their photos, how easy is it to give feedback/testimonials
👉Is there a follow-up to book repeat clients?

If there are bumps in the road, don’t stress; you can fix them! Save this post later as you review your funnel and see where to level up.

             

Address

Dallas, TX

Alerts

Be the first to know and let us send you an email when Art of Her posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Business

Send a message to Art of Her:

Share

Category