Boswell Photography

Boswell Photography Award Winning Headshot and Branding Photographer in Draper, Utah.

Utah has some of the most dedicated athletes, trainers, and fitness pros out there—and your photos should match your hus...
07/20/2026

Utah has some of the most dedicated athletes, trainers, and fitness pros out there—and your photos should match your hustle!

Whether you’re a personal trainer building your online brand, an athlete preparing for a competition, or a fitness brand launching a new activewear line, standard studio lighting doesn’t always tell the whole story.

Fitness photography requires a completely different approach. It’s about:

Capturing authentic movement (no fake, awkward posing).

Controlling dynamic lighting to highlight muscle definition, texture, and form.

Showcasing grit and atmosphere, whether we're in your local gym, a high-end training facility, or out on Utah’s trails.
A generic portrait won't show the work you’ve put into your craft. A high-impact fitness session will.

Are you a gym owner, coach, or trainer looking to level up your visuals this season? Shoot me a DM or drop a comment below—let’s talk about capturing your work in action! 🤝

I've been seeing a big increase in AI images on Amazon listings. Here's why AI is hurting your brand, more than you know...
07/16/2026

I've been seeing a big increase in AI images on Amazon listings. Here's why AI is hurting your brand, more than you know: 👇

We’ve all been there: you order something online because the picture looks incredibly sleek, but when the box arrives, the product looks cheap, the colors are off, or the size is totally different than you expected.

That disconnect usually happens because the product was digitally "pasted" into a synthetic, AI-generated background.
Sure, using AI sounds fast and easy for business owners, but it actually erodes the most important asset you have: customer trust.

Shoppers can tell: Consumers are incredibly smart. When a photo looks too perfect or "fake," they instantly hesitate to buy.
Returns go up: If your listing images don't accurately represent real-world scale, lighting, and texture, you’re setting yourself up for bad reviews and high return rates.

Real beats rendered: Nothing beats the warmth, credibility, and beauty of a real model using your product in a real environment.
If you want your Utah-based e-commerce brand to stand out on Amazon or Shopify this year, let’s do it the right way.

No gimmicks, just clean, premium photography. DM me and let's get started.

Some more lifestyle photos from a recent Amazon product launch! This was a fun, creative session where we did several lo...
07/09/2026

Some more lifestyle photos from a recent Amazon product launch! This was a fun, creative session where we did several looks in different environments to really showcase all the uses of the product. If you are looking to get your product in front of the right people, then DM me and let's chat! Models:

Sometimes you have to make your own sunshine! ☀️📸Believe it or not, this photo was taken on a completely gray, overcast ...
06/30/2026

Sometimes you have to make your own sunshine! ☀️📸
Believe it or not, this photo was taken on a completely gray, overcast day. The natural light was totally flat, but I wanted this model and the product—a high-quality back posture corrector—to absolutely pop off the screen.

Instead of packing up, we built the exact lighting setup we needed to mimic crisp, intentional sunlight. By crafting the light manually, we were able to highlight the texture of the straps and naturally draw your eye right to what's being sold.

Weather doesn't dictate the quality of a shoot when you know how to manipulate the studio gear outdoors!

Need a product or lifestyle shoot that looks incredible no matter the Utah weather? Let's connect and make it happen.

Behind the shot: Why I don't fakeReal beats "rendered" every single time! ⛳📱I recently wrapped up a product shoot for an...
06/16/2026

Behind the shot: Why I don't fakeReal beats "rendered" every single time! ⛳📱

I recently wrapped up a product shoot for an Amazon seller who needed high-end lifestyle images for a phone holder made specifically for golf carts.

When planning the shoot, I initially thought about outsourcing some of the quick graphic work to save time. But I found out pretty fast that a lot of those cheaper services are just using AI to generate the background and slap the product on top. It looks cheap, it looks fake, and it definitely doesn't convert well on Amazon.

So, we loaded up the gear, took a real golf cart out onto the course, and brought a real model along to get the job done right.
It took some serious patience to dial in the perfect lighting out there in the elements, but by the end of the day, I was incredibly proud of the results. It just goes to show how important it is to capture things organically in-camera instead of relying on a computer shortcut. Plus, from a shopper's perspective, it looks completely real—because it is real! 🤝

Shoutout to our local e-commerce brands pushing for quality over quick fixes. If you have a product launching on Amazon or Shopify and want assets that actually drive sales, shoot me a DM! 🏔️📸

Outdoor headshots are an option this time of year! It's perfect if you're going for more of that natural, nature look. 🌿
06/08/2026

Outdoor headshots are an option this time of year! It's perfect if you're going for more of that natural, nature look. 🌿

Another fitness photoshoot on the books! This was a fun session, done in my studio in Draper. We captured a variety of l...
06/01/2026

Another fitness photoshoot on the books! This was a fun session, done in my studio in Draper. We captured a variety of looks, but most importantly - captured all the hard work my client put into her body! If you're looking to take some progress pictures or celebrate all of your hard work - then DM me and let's set up a fitness photoshoot!

Need a group photo of your company? No problem - I got your back! 😊
05/29/2026

Need a group photo of your company? No problem - I got your back! 😊

Working hard on some fitness goals? Then, let's capture it on camera! 😁
05/27/2026

Working hard on some fitness goals? Then, let's capture it on camera! 😁

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Draper, UT
84020

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