09/04/2026
I have to admit something about my own brand.
I’m really good at strategizing brands, guys. You know this.
What’s harder in my own brand is sticking to the damn plan for more than 30 days. I get bored because the instant dopamine hit isn’t there yet. The results haven’t come, because it hasn’t been enough time for the strategy to actually work. And that’s exactly when I want to jump to a new angle, a new strategy..
I believe if I stick with something long enough, I’ll see the wave.
So here’s me saying it out loud. I’m sticking with this one.
Might be delusion, might be grit. Might be both.
What are you adding to your fall business agenda to set yourself up for spring results?