07/02/2026
Every project starts with a purpose.
When Monadnock Developmental Services received grant funding to strengthen their recruitment efforts, the goal wasn't simply to create a hiring video—it was to help people understand the heart behind the work.
The Production House developed a strategic storytelling campaign centered around one cinematic recruiting film, then expanded that story into multiple social media videos and digital assets that could be used across their website, social channels, and at job fairs.
The result is a campaign that gives prospective employees an authentic look at what it's really like to support individuals with developmental disabilities—and why so many people describe the work as more than a job... it's a calling.
This project is a great example of what strategic storytelling can accomplish. One meaningful story became an entire library of content designed to support recruitment efforts long after production wrapped.
Thank you to the incredible team at Monadnock Developmental Services for trusting The Production House with this important project.