09/04/2026
Bring this list to your next brand session. Print it, screenshot it, hand it to your photographer. Seven categories. Miss one and your gallery has a hole your marketing will feel for months.
1. You doing the work. Hands on the tools, laptop open mid-project, the actual thing you get paid for.
2. You with people. A client across the table, a room you are presenting to, a real conversation. Connection is the shot a solo portrait can never fake.
3. Your space. The studio, the office, the corner where you take your calls. It tells a buyer where the work lives.
4. The process, step by step. The stages of how you deliver. These become your "how it works" section and half your carousels.
5. The details. The desk, the notebook, the branded touches. Small shots fill the gaps so your feed never looks empty.
6. The candids. Mid-laugh, mid-thought, mid-gesture. Human beats stiff every time someone is scrolling.
7. A few strong portraits, headshot included. The headshot still earns a spot. One category out of seven, not the whole shoot.
Capture those seven in one afternoon and you walk out with a website, a press kit, and months of content. Skip six of them and you walk out with a nice photo of your face.
Plan the full arc before you book. gabyclark.com.
