07/12/2023
Hi everyone! 💕
As you may have noticed, we recently updated our branding! I am so happy to finally have something cohesive in place that represents us and our branding so well. I thought that this would be a fantastic opportunity to talk about our journey and how this business came to be!
As many of you know, I also own a photography business Halen Laine Photo and began building a beautiful size inclusive client closet. I had a photographer ask if I would be willing to let them borrow or rent one of my dresses for their clients. Once I agreed, they encouraged me to go all in and create a side business for everyone to have the opportunity to rent from my client closet. I was so nervous that this “side business” idea would just completely flop…boy was I wrong. I have met and worked with SOOO many more people than I ever could have imagined in the last year alone! This business has absolutely taken off, and I’m so thrilled to continue growing and serving the entire state of Arkansas and surrounding states with my gowns. Shipping is coming, new gowns are coming, a brand new inventory catalog is coming, and even a website where you can book a gown rental VIRTUALLY! YES!!! As I work to improve customer experience and quality of service, please be patient with me. I am a one woman show most of the time, and like I mentioned earlier, I also run a full time photography business as well. This has been a major learning experience but I’m beyond grateful to have the opportunity to do what I love.
If you’ve made it this far, thank you SO much for supporting and recommending us to your friends and family!! It means the world to us (me) 🩷🫶🏼✨👗
xoxo, Halen Laine McDaniel
