We’re all familiar with the old saying, “Breed the best to the best—and hope for the best!” Thinking of the countless hours and the hard work it took to bring your horse to the sale, do you really want to leave the rest up to chance? All of the latest indicators show that the thoroughbred sales market has turned the corner—and things are looking up for 2012. It’s time to make sure you don’t miss
out on a single opportunity to capitalize on these trends. You prepare to bring your horse to the sale at its peak—but there is more you can do to make the most of your investment! When you make quality photography a part of your sales prep, it sends a message to potential buyers that you are focused on selling superior thoroughbred horses. The pre-sale interest that starts with outstanding photography will generate more bidders and—when the auctioneer’s hammer falls—the best chance that your horse will bring top dollar. Whether you’re selling weanlings, yearlings, two-year-olds in training, horses of racing age, broodmare prospects, or standing stallions—a spectacular photograph allows prospective buyers to see the true value in your horse. Are you ready to be supported in this year’s market by a top photographer? My offerings—spanning the breadth of the California sales calendar—range from comprehensive full-year coverage to smaller projects covering a single sales event. As an experienced equine photographer and practicing horseman, I’ll capture the optimal conformation that will maximize your horse’s value in the ring. Contact me today to discuss the package that will be the best fit for you!
