09/07/2026
Google is moving more of its display advertising into something called Demand Gen.
If you have no idea what that means, here's the important part...
Some of the way Google ads are managed is changing.
And before something changes, you want to know what was working BEFORE the change.
It's like changing the recipe for your famous cookies without writing down the old recipe first.
If the new batch tastes terrible... good luck figuring out what went wrong. đ
If you're currently advertising with Google, save your results before making major changes. Know which ads, pages and campaigns are actually bringing customers.
That way when Google changes something, you're comparing results instead of guessing.
Need help figuring out your Google Ads or online marketing? Send Anthony B Media a message.