Foto Forum AZ

Foto Forum AZ Serving Phoenix Arizona and the surrounding areas since 1972. Foto Forum is a full service camera store. Proud members of Local First Arizona.
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Foto Forum, established in 1972, is a full service camera store serving the greater Phoenix AZ area. Follow us here and on Instagram and Twitter

We have the most knowledgable and erudite staff on the planet!. Come on in, ask questions, solicit advice, fondle the toys, and receive service like you've never experienced before. We carry Phoenix's largest selection of cameras, still and

video accessories, and lighting gear. Check out our professional photofinishing services and weekly photo classes.

📸 LAOWA IS COMING TO FOTO FORUM! 🎥THURSDAY, SEPTEMBER 17Okay… Laowa isn’t technically taking over the store. We still ha...
09/10/2026

📸 LAOWA IS COMING TO FOTO FORUM! 🎥
THURSDAY, SEPTEMBER 17
Okay… Laowa isn’t technically taking over the store. We still have the keys. 😎 But for three hours, we’re getting pretty darn close.
Our amazing Laowa rep, Stephen Neff, will be joining us at Foto Forum to preach the good word about some of the most creative and downright fascinating optics being made today.
Laowa has built a reputation for doing things differently, and that reputation just keeps getting better.
🔬 Macro lenses that let you explore worlds most people never see.
🏙️ Shift and specialty optics for architecture, perspective control, and creative photography.
🎬 Cinema lenses built for serious filmmakers and productions.
🎞️ Anamorphic glass for that unmistakable widescreen cinematic look.
And then there are those wonderfully strange Laowa lenses that make you ask, “Who thought of this?” followed immediately by, “Okay… I need to try that.”
That’s exactly what Thursday, September 17 is about.
Come into Foto Forum, meet Stephen, ask questions, get some hands-on time with Laowa glass, and pick the brain of a guy who is ridiculously knowledgeable about these lenses.
Whether you’re a photographer, filmmaker, macro fanatic, gear nerd, or simply curious about what Laowa is doing differently, this is your chance to actually get your hands on the optics and see for yourself.
📍 Foto Forum
📅 Thursday, September 17
⏱️ Stephen will be in store for three hours!
Come hang out. Bring your questions. And prepare to look through some seriously cool glass.
My friends, don’t forget to have a fantastically blessed day wherever you’re at, whatever you’re doing, and never stop being amazing.
Remember: Keep on creating. Because the images you capture today can definitely change the world tomorrow!
Remember:
Be kind to yourself and others.
Be amazing stewards on the trail.
And we have to ask, What are you waiting for? “Get Out, Arizona!”
We will see you on the next adventure.
https://www.youtube.com/

Here it is—the brand-new Canon EOS C50 🎥🔥 A compact, full-frame, open-gate Cinema EOS camera that’s built to supercharge...
09/10/2026

Here it is—the brand-new Canon EOS C50 🎥🔥 A compact, full-frame, open-gate Cinema EOS camera that’s built to supercharge a solo creator’s workflow without the bulk or the fuss.
Meet your new daily driver:
7K full-frame CMOS sensor with 3:2 Open Gate capture for maximum reframing flexibility (think anamorphic, vertical, widescreen—one master, many deliveries). Shoots Cinema RAW Light internally up to 7K/60p, plus 4K/120p and 2K/180p for silky slow-mo.
Dual Pixel CMOS AF II with advanced subject detection/tracking keeps faces, eyes, animals, even helmets locked—even at high frame rates—so you can stay in front of the camera and still nail focus.
Hybrid by design: switch to photo mode for 32MP stills and up to 40 fps bursts. One body for video and thumbnails—less to pack, less to charge.
Solo-friendly I/O & media: CFexpress Type-B + UHS-II SD (proxy/dual-record), full-size HDMI, timecode, and native vertical UI for reels/Shorts/TikToks without workarounds.
Audio without the audio bag: the detachable top handle adds two XLR inputs with controls, so you can plug in a shotgun or lav and go.
Cloud-first: built-in Frame.io Camera-to-Cloud and XC Protocol remote control mean fast hand-offs to editors and easy multi-cam/virtual production integration.

One capture, every format: Open Gate lets you punch out 16:9, 9:16, 1:1 deliverables from the same take—less reshooting, more publishing.
Focus that just works: DPAF II + subject detection = fewer blown takes when you’re presenter, operator, and producer.

RF mount flexibility: run native RF/RF-S and adapt EF or PL when you need cinema glass—grow the system with your projects.

If you’re a one-person crew—brand videos, docu-run-and-gun, weddings, YouTube—this checks the boxes: cinematic quality, creator-grade speed, lightweight rig, and future-proof workflows. 🚀

Remember:
Keep on creating.
The image you captured today,
Can change the world tomorrow.

https://www.youtube.com/

09/10/2026
If your camera takes CFexpress Type A, then you already know the vibe: speed or suffer 😅⚡️�Meet the NEW ProMaster Advanc...
09/10/2026

If your camera takes CFexpress Type A, then you already know the vibe: speed or suffer 😅⚡️�Meet the NEW ProMaster Advanced CFexpress 4.0 Type A card—built for today’s photographers and videographers who live in burst mode and shoot video like it’s a sport. 🎥📸

Here’s the spicy spec sauce ProMaster is bringing:
* Max read: 1800 MB/s 🚀
* Max write: 1700 MB/s 💥
* Minimum sustained write: 500 MB/s with VPG200 certification (translation: steadier performance for high-res video capture) 🎬
* CFexpress 4.0 + PCI Express 4.0 bus for modern workflows 🔥
* Limited lifetime warranty for peace of mind 🛡️
* Rated operating temps: 32°F to 158°F (0°C to 70°C) ☀️❄️

ProMaster also notes these Type A cards use top-quality flash memory and components designed for years of service and thousands of read/write cycles—aka: built for creators who don’t baby their gear. 😤 �And in a ProMaster field story, the CFexpress 4.0 Type A 480GB Advanced card handled Sony burst shooting and 4K footage “like a champ.” 🏄‍♂️🎥

Bottom line: ProMaster keeps expanding their lineup for modern shooters—and this card is here to keep your camera running fast and your workflow even faster. Stop in at Foto Forum and let’s get you set up with the right capacity for how you shoot. 🙌

My friends, don’t forget to have a fantastically blessed day wherever you are, whatever you’re doing, and never stop being amazing.

Remember:�Keep on creating.�The image you captured today �can change the world tomorrow.

Remember:�Be kind to yourself and others.�Be amazing stewards on the trail.�And we have to ask, What are you waiting for? 'Get Out, Arizona!”�We will see you on the next adventure.

https://www.youtube.com/

If video is the priority, the Canon EOS R6 V deserves your attention. Built around a 32.5MP full-frame sensor, the R6 V ...
09/09/2026

If video is the priority, the Canon EOS R6 V deserves your attention. Built around a 32.5MP full-frame sensor, the R6 V delivers 7K RAW up to 60p, 7K Open Gate recording, 4K up to 120p, Canon Log 2, excellent autofocus, in-body stabilization, and active cooling for longer productions.

Canon also gave it the tools video shooters actually appreciate: a full-size HDMI port, tally lamp, front record button, power zoom control, vertical shooting support, and a body designed for everything from studio work and podcasts to filmmaking and social content. Stop by Foto Forum to check it out, call us, or leave a comment with questions.

Learn more from Canon USA: Canon EOS R6 V

09/09/2026
The Nikon Z6III is a thoroughbred—high-speed, low-drag, no-nonsense… the Toyota Tacoma of the Nikon lineup. Built to las...
09/08/2026

The Nikon Z6III is a thoroughbred—high-speed, low-drag, no-nonsense… the Toyota Tacoma of the Nikon lineup. Built to last, ready to work, and it’ll get you in and out with exactly what you need—whether you’re shooting photo or video. 😤📸🎥

If you want a full-frame Nikon that’s seriously capable without costing an arm, a leg, and a “spare kidney” 😂… the Z6III is the move.

Here’s the “Tacoma spec sheet” energy:
* 24.5MP partially-stacked full-frame sensor + EXPEED 7 = fast readout, great files, and pro-level responsiveness
* Up to 20 fps RAW (and up to 120 fps in high-speed JPEG modes) when life happens at the speed of chaos ⚡️
* Up to 8 stops of in-body stabilization with Focus Point VR for handheld confidence (even when your coffee says otherwise) ☕️😅
* Video horsepower that punches way above its class: 6K/60p internal RAW, 4K/120p, and Full HD/240p slow-mo 🔥
* Bonus: 1/16,000 sec shutter speed for freezing the wild stuff 🏁

Bottom line: whether you’re just getting started, a passionate enthusiast, or a working pro who needs a camera that doesn’t whine—the Z6III is a workhorse with taste. Come by Foto Forum and put one in your hands. 🙌

My friends, don’t forget to have a fantastically blessed day wherever you are, whatever you’re doing, and never stop being amazing.

Remember:�Keep on creating.�The image you captured today,�Can change the world tomorrow.

Remember:�Be kind to yourself and others.�Be amazing stewards on the trail.�And we have to ask, What are you waiting for? 'Get Out, Arizona!�We will see you on the next adventure.

https://www.youtube.com/

Address

4834 N 7th Street
Phoenix, AZ
85014

Opening Hours

Monday 9am - 6pm
Tuesday 9am - 6pm
Wednesday 9am - 6pm
Thursday 9am - 6pm
Friday 9am - 6pm
Saturday 10am - 5pm

Telephone

+16022630084

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